Connecting Food Brands With Consumers
Brand Strategy That Communicates Clearly, Connects Deeply, and Grows Trust
Building a strong brand that delivers an emotional connection with your consumers is critical to your business success.
I have more than 20 years of marketing expertise, partnering with farmers, ranchers, producers, retailers, and restaurateurs to transform insights into brand experiences that build trust and drive growth.
I’ve led programs with national leaders such as Cargill, Walmart, Sam’s Club, and Kroger, where I’ve developed innovative campaigns and promotions that delivered value for both brands and consumers.
I bring that same expertise to help food brands clarify their message, enhance their packaging and retail presence, and design experiences that resonate across every touchpoint.
I help the food industry build brands that matter.
Strategy That Grows Your Brand
Brand Strategy & Positioning
Defining what makes your brand unique, who it's for, and how it should show up in the market.
Consumer Research & Insights
Understanding your audience through research to inform smarter brand decisions and messaging.
Brand Messaging & Storytelling
Crafting the narrative and voice that connects emotionally with consumers and drives behavior.
Packaging Strategy & Development
Shaping how your product appears on shelf, in store, and online to attract, communicate, and convert.
In-Store Marketing & Activation
Designing promotions, displays, and retail experiences that bring your brand to life.
Event Strategy & Execution
Planning and managing brand experiences, demos, and events that deepen customer connection.
Brand Audits & Assessments
Evaluating your current brand health, positioning, and consumer perception to identify opportunities.
Go-to-Market Strategy
Guiding product launches and market entry with a focus on brand positioning and consumer engagement.
We deliver the insights, strategy, and tactics to connect your food brand with the people that matter most to your business.
Food Clients and Selected Industry Experience:
WHOLE FOODS MARKET • CARGILL • WALMART • SAM'S CLUB • SAFEWAY • BROOKSHIRE BROTHERS • GORDON FOOD SERVICE • RUMBA MEATS ™ • ANGUSPRIDE BEEF ™ • EXCEL BEEF & PORK
What People Are Saying
“We hired David right away. He quickly learned our brand values, brand voice, and quickly put together a plan that we implemented.”
— Rev Ciancio, Single Platform
“I get real, true value from my conversations with David. When I come with questions, he provides thoughtful advice from a professional perspective, and he’s also willing to research to find answers for me.”
— Bridget Meagher, Catbird Founder
“David took our social media to the next level… He truly understands the food industry and the customers we are trying to reach. ”
— Melissa Reed, Hildebrand Farms Dairy
INSTAGRAM @FOODRISEMKTG
Get in touch.
Interested in learning more? Just fill out the form and I’ll be in touch.